Ninja style for Bristol Water
We continued our series of animations for Bristol Water with a new piece of work on “shadow operation”. Forming part of their “Ready for Retail” campaign, which runs until launch in April 2017, the animation is aimed squarely at employees of Bristol Water and helps to explain what shadow operation is, who it affects and how it will work. We created an overall story arc for the three-minute animation, with the starring roles given to a team of ‘ninjas’ who together would bring shadow operation to life. We also created the illustration and provided the voice-over.